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Empowering Women to look and feel their best!

Note: All product pictures are actual photos and not stock photos. I use A.I. only for backgrounds. I strive to represent all colors and textures to the best of my ability as a actual and true representative so you can select what is the best color for you. Based on your device you are viewing the site from or your settings, there is always the possibility of slight variations. So, make your selections knowing there may be slight tint, color, and texture variations but I do my best to provide pictures I take personally that best represent the product. As always, any questions, I am here to help so you get exactly what you are looking for. A percentage of all sales will be donated to St. Jude.

  • Luscious Shades!

    A palette of vibrant colors to ignite your inner fire, enhancing your natural beauty.

  • We care about you!

    All Vegan and cruelty free!

  • Affordable!

    Quality Product at a great value!

  • Your Best Self!

    Free to be you. Embrace your beauty and share your uniqueness.

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Owner/CEO Yuliana West

Thank you for visiting and shopping with me. Please scroll down below and click arrow to open up drop down and read my Bio. God Bless!

Yuliana West Bio

Collapsible Content- About Me & My Journey(Click Below)

My Story.....

Thank you for visiting my store and taking the time to learn about my journey. My name is Yuliana West, founder and CEO of Mark of Beauty Cosmetics. Born in Peru and raised in Miami, it's there where I started my relationship with God, I grew up with humble beginnings and learned to express myself through fashion and makeup even on a budget.

God put this dream in my heart seven years ago and I let fear hold me back. Now faith has been my guiding light and watching younger women run their own business gave me the last push to live my own dream, and after 17 years in manufacturing I finally took a leap of faith to build this business.

As a wife, mother, and now proud grandmother I've always loved beauty, fashion, and self-expression. Inspired by my own beauty mark, this brand represents more than cosmetics-it's a reminder that we are all fearfully and wonderfully made. I understand the importance of affordability without sacrificing quality which is why my brand is dedicated to offering high-quality products at accessible prices. Giving back is also important to me, which is why a portion of every purchase will go toward St. Jude Children's Reasearch Hospital.

Mark of beauty is more than a brand it's a community and a movement. Your support means everything, and I pray these products add joy to your life. Thank you for being part of my journey, lets embrace our beauty, walk in confidence, inspire one another, and build something beautiful together.

I am grateful for every person who makes this dream possible. Thank you for being the heartbeat of Mark of Beauty Cosmetics.

God bless you, beautiful!