Thank you for visiting my store and taking the time to learn about one another and journey. My name is Yuliana West, founder and CEO of Mark of Beauty Cosmetics. Born in Peru and raised in Miami, it's there where I started my relationship with God. I grew up with humble beginnings and learned to express myself through fashion and makeup even on a budget.

God put this dream in my heart seven years ago and I let fear hold me back.
Now faith has been my guiding light and watching younger women run their own
business gave me the last push to live my own dream, and after 17 years in
manufacturing I finally took a leap of faith to build this business based in
Georgia in the Unites States.

As a wife, mother, and now proud grandmother, I've always loved beauty,
fashion, and self-expression. Inspired by my own beauty mark on my lip which inspired my logo, this brand represents more than cosmetics. It's a reminder that we are all fearfully and wonderfully made. I understand the importance of affordability without sacrificing quality which is why my brand is dedicated to offering high-quality products at exceptional prices.

Giving back is also important to me, which is why a portion of every purchase will go toward St. Jude Children's Research Hospital.

Quality is a crucial element and that is why our products are cruelty free and vegan so you can rest assured quality is not substituted for value.

Mark of beauty is more than a brand it's a community and a movement. Your
support means everything, and I pray these products add joy to your life. Thank you for being part of my journey, lets embrace our beauty, walk in confidence, inspire one another, and build something beautiful together.

I am grateful for every person and all my besties who makes this dream possible. Thank you for being the heartbeat of Mark of Beauty Cosmetics.

God bless you!